Rat Race have today announced acquisition from TrailPlus Events of their 2 hugely popular HellRunner trail running events that will come under the Rat Race umbrella after the completion of the 2018 HellRunner series.

The 2019 events will form part of the expanding Rat Race portfolio of adventure challenges and will be available for 2019 Rat Race Season ticket holders .

Jim Mee, MD and Founder of Rat Race comments: “HellRunner is a superb and well-established trail running series that has operated for nearly as long as we have. We both therefore come with serious pedigree and really ‘get’ the way one another operates – there is a real affinity there and has been for a long time. As those who know our portfolio will realise, we are actively growing the number of events we are operating, so it seemed a good time to look at HellRunner as an acquisition within that plan. We have known and worked with Paul and his team at TrailPlus for over 10 years and a fair few of our own staff have taken part in HellRunner events. Paul will remain operationally involved with the series to keep its unique feel while all working together to maintain quality and innovation.

Rat Race and TrailPlus have been there ‘from the beginning’ – both with a long and trusted reputation within the adventure sports scene. We know good events and only do good events; so we know therefore that HellRunner is definitely ‘a bit of us.’ Where many others are contracting or withdrawing from the market, Rat Race is growing with a determination to inspire even more folk to take on adventure challenges.

With our huge experience and precedent for running the best events out there, we are rightly being seen as the trusted go-to brand. We are committed to the continued expansion as market leader in the adventure challenge market and with our commitment to HellRunner for the long-term, we will be able to grow and nurture this British classic within the Rat Race stable.”

Paul Magner, MD of TrailPlus says…

“This is a hugely exciting development for TrailPlus, myself and, most importantly, all current and future HellRunner customers. Rat Race are pre-eminent in the adventure challenge sector and their professionalism & innovation make for a perfect fit for HellRunner and one made in heaven!

I am thrilled to have the opportunity to be working alongside Jim and the whole team at Rat Race and share their vision to take the HellRunner running experience to new heights and, perhaps where mud and water exist, new depths too!”